Archive | April, 2009

The Dedupe Wars

At Ocarina, we’re having a great deal of success these days with partnerships, and the buzz around this is being seen in the storage press and beyond. What has happened in part is that now that NetApp has made dedupe table stakes, we are the dance partner that many vendors are turning to, as we [...]

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Wikibon – A New Analyst Paradigm?

Here’s a sign of the times. While on a conference call to interview Wikibon‘s co-founder Dave Vellante this morning, he, several others on the call, and I were all tweeting about the experience in real time. Welcome to today’s socially networked, version 3.0 of business life. Wikibon is founded on a new and some might [...]

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What We’re Reading – April 28

An interesting day today in that there isn’t too much in the way of hard news, but plenty o’ commentary floating around the old blog-o-tweet-o-news-o-sphere regarding storage. First, lots of buzz about Ocarina this past week: We earned a nice mention in the keynote address at BIO IT World, where Ocarina is in attendance and [...]

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A “Tweeterview” with Stephen Foskett, Nirvanix Consulting Director

A “Tweeterview” with Stephen Foskett, Nirvanix Consulting Director

“Incent people correctly and you will have real success not just sales.” If a luddite like Maureen Dowd can do it, then there’s no reason why we here at tech-savvy Online Storage Optimization can’t conduct an interview via Twitter. And who better to try this idea out with than Stephen Foskett, one of the most [...]

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Twitter – Not for the Faint of Heart

Earlier this week on Twitter, we experienced what it’s like to have real time, public discussions with bloggers, analysts, and journalists about our product. It was a great example of why Twitter is such a powerful tool for talking about technology–not to mention one that can be a little hair-raising. It started when Martin Glassborow, [...]

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Spring is Here and Change is in the Air

Spring is Here and Change is in the Air

While it’s true that Spring has officially been underway for a month, only now do we start to embrace the change in seasons. The smell of burgers wafts across backyards, birds warble away in the trees, and baseball players start rubbing Bengay into their sore muscles. In the storage industry, there are also some changes [...]

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Happy Earth Day

Happy Earth Day

It’s a beautiful, sunny day in San Jose, a fitting reminder of the amazing planet we celebrate today.  To me, every day is earth day, because for now at least, this is our home. We can treat it well, or we can treat it with less than total regard. It’s our choice. On this blog, [...]

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Storage News and Notes – VMwariness, Greening Storage, Larry Shops

Happy Tuesday. It’s been one doozy of a week. A heatwave hit Silicon Valley, both in reality and in the more metaphorical sense–in other words, the Sun seemed to be shining all over the place. And it’s also been an exciting week right here at Ocarina, as mentioned in an earlier post. Here are a [...]

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Thanks InformationWeek!

It’s hard to believe it’s only Monday, because already it’s been a slam dunk kind of week at Ocarina. As mentioned in my earlier post today, Ocarina has announced partnerships with major storage vendors, as covered very nicely by Beth Pariseau over at SearchStorage. Also today, InformationWeek has announced the winners of “The InformationWeek Startup [...]

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NAB-bing some Announcements

This week, many of our crew are attending NAB Show, the annual mega-convention of the National Association of Broadcasters in Las Vegas. Why do we need to be there? Well, more and more, the business of making shows and movies has become inextricably linked to the need to store immense files. To add to the [...]

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